Music Videos
Music videos are a way to live the music and to listen to it. Often, a musician will have a story behind the song and would love to share it with you. The problem has been that people will listen to the song on the radio or on a compact disc and never view the video. They will interpret their own thoughts and feelings into the song. Often, this is not what the original song context is. A lot of the songs that you may hear are about loves lost, loves cheating or new love. The music video will actually tell the story through actions as well as the music making it easier to understand what happened in this story. There are also additional benefits to videos. Many people learn dance moves, fashion techniques and hairstyles through viewing videos. Some people will also develop personalities and attitudes that they feel that the musicians are trying to portray. This can be a negative aspect of music videos especially if it is a gang related attitude. There are many forms of music in the world today. Some of the most popular are Metal, hard rock, punk, jazz, hip hop, rap, pop, alternative, ska, and reggae, experimental, Latin, funk, country, disco, blues, classical, progressive, techno. Music as with anything else evolves into a popular style native to the area in which it is developed. Your taste in music will depend on what you have been exposed to, although, there are many people that have been brought up with one type of music and find that they relate to another over time. Music videos have assisted in this transition. Music videos are known to hit a certain point in the listener and drive them to feel and relate. This is how a song becomes popular. The more people that will listen to the song, watch the video and relate to it, the more popular it will become. Music promoters and musicians thrive on this. The more people that will listen on a continual basis, the more records are sold. Music videos can be a driving force in today’s youth and misconceptions of other people. Think about this, if the youth is listening to heavy metal, common misperceptions can be that the child is satanistic. If they listen to rap, then they are considered gang bangers and into drugs. If they listen to country, then the misconception is that they are simple. And the list goes on. Not all of these thoughts are correct. The youth and others may just enjoy that particular flavor of music and may have adapted to the videos to attempt to develop their own image. Another big key with music videos is simply this- say you are viewing a music video channel and they are playing a variety of music, you may hear and see a video that strikes home and drives you to purchase the compact disc or even download to your cell phone or mp3 player. This insures the future sales of the particular bands records. This is very important to the promoters, producers, record labels and the musician themselves. This will insure future revenue. Every band currently on the market will have a video of some sort available. Some of these will be very basic depending on the style of the specific band and some are pretty in depth. Some will tell a story and others will just allow their music to do the job for them. Regardless of the type of music that you choose to listen to, there is a type that will draw you in and allow you to fall in love with the sound and context. Not all flavors of music are for everybody. But through the use of music videos as well as radio, you will find a style that fits your personality as well as makes you think. You may very well be the mood listener as well. This type of person will listen to a variety of music dependent on their mood and what has happened to them that day, that week or even that month. If they have had a bad breakup or if they just need to relax- there is a music style as well as a video for you. Look around and you will locate the right music and video for every frame of mind, from happy to sad and everything in between. Don’t be afraid to explore outside of your comfort level as well.

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